118 118 Money Keeps Britain Running! Life is sometimes messy, unpredictable and surprising thats where we come in. We provide personalised financial solutions so that you can handle whatever lands in your path, to get back out there and get on. Launched in 2013, we came to shake up the traditional UK financial services industry with our unsecured personal loan product. Always looking to challenge the status quo, we also recently launched the 118 118 Credit Card, the first ever subscription-based credit card on the market.